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Case Studies
Systems already
in production
in production
See how B2B teams use SalesMagic to generate predictable pipeline and scale sales without scaling headcount.
Purpose of the collaboration
Why we're building this system
We propose implementing and running a B2B outbound system that combines commercial intelligence, email and phone activity, with clearly defined operating responsibilities between SalesMagic and your team.
Current situation
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Collaboration objective
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Growth triggers
Funding or a new investor
Launch of a new market or vertical
New Sales leadership
Team growth
Insufficient pipeline
Prospecting that doesn't scale
Overloaded Founders or AEs
Offer to promote
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ICP, buyers and geographies
ICP
manager, director, ceo, coo
Buyer personas
high profile high spending manager, sport enthusiast
Geographies
US, Canada, Australia
Why this configuration?
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Opportunities
From data to opportunities
We build an outbound system tailored to your target that collects and organises data and commercial signals to decide who to contact, why and when. Once the most promising prospects are identified, we run email and phone campaigns aligned with the chosen Market Motion, turning data and interactions into opportunities your Sales team can work.
12-25
Opportunities per month
The ranges shown are forecasts based on the conditions shared; they are neither guarantees nor maximum limits.
Recommended configuration
The solution we recommend
Core + Priority Prospect List
Investment
3500
/month
Modules:
Outbound Sales Engine · Priority Prospect List
× Additional GTM scope
Market Motion:
Hybrid
email generates signals and the phone converts
Outcome:
SalesMagic activation + 250 prospects for your in-house BDR
Setup:
Standard, included in the first month
Duration:
8
months
Alternative option
Core
Investment
3000
/month
Modules:
Outbound Sales Engine
× Additional GTM scope
Outcome:
Leads, conversations, meetings from calling and handoffs
Included modules
What the collaboration includes
Core service
Outbound Sales Engine
Investment
Objective:
Build and run a continuous outbound system that generates leads, conversations, meetings and qualified handoffs for the Sales team.
Included activities:
- ICP, buyers and commercial priorities
- Prospecting strategy and GTM process
- Market mapping and prospect research
- List building and AI data enrichment
- Commercial signals and priority criteria
- Outbound infrastructure, domains, warm-up and deliverability
- Cold email and phone follow-ups when needed
- Copy, sequences, call angles and A/B tests
- Lead scoring and qualification
- Dashboard and KPI reporting
- GTM insights and monthly iterations
Output:
- Prospects mapped and activated
- Conversations opened with intent
- Hot and warm leads generated
- Meetings generated
- Qualified handoffs
- Reports on performance, replies, objections and market learnings
Operating boundary:
Appointments generated directly through SalesMagic calling are included in the core.
No items found.
Extension add-on
Additional GTM scope
Investment
Additional scopes:
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What you get
The value for your team
AI Market Intelligence
Identifying the most promising prospects.
Outbound Activation
Personalised email and phone campaigns.
Lead Scoring
Classification of interactions and opportunities.
GTM Insights
Market data turned into commercial decisions.
Client Dashboard
KPIs and activity status.
Dedicated team
GTM, engineering, customer success skills and a dedicated BDR.
Roadmap
Project roadmap
PHASE 1
Kick-off & Strategy
- Define ICP, buyers, markets and objectives
- Collect materials and access
- Define Market Motion, pools and ownership
PHASE 2
Setup
- Market mapping and list building
- Outbound infrastructure, domains and warm-up
- Copy, sequences and call angles
- Dashboard and operating flows
PHASE 3
Go-live & Acceleration
- Campaign launch
- Micro-tuning and A/B tests
- Conversation management based on the configuration
- KPI reporting
PHASE 4
Revenue Operations
- Data refresh and copy iteration
- Performance monitoring
- GTM insights and feedback loop
- Continuous optimisation
Operating model
Project management
Activity
SalesMagic
Your team
Strategy, ICP and Market Motion
Owner
Input and validation
Market mapping and enrichment
Owner
-
Outbound email
Owner
-
Calling on the Activation Pool
Owner depending on motion
-
Client BDR Priority Pool
Intelligence and delivery
Activation
Inbox, follow-up and nurturing
Owner
-
Booking, reminders and no-shows
Owner
-
Inbox, follow-up and nurturing
-
Owner
Booking, reminders and no-shows
-
Owner
Discovery, proposal and closing
Out of scope
Always owner
