During its peak season, Restworld needed a fast, execution-ready B2B acquisition system to generate more opportunities without distracting the sales team from core operations. The challenge was to build a new scalable acquisition channel that could quickly produce qualified Ho.Re.Ca meetings and accelerate pipeline growth.

SalesMagic worked closely with Restworld to define the ideal Ho.Re.Ca ICP, local hiring signals, and targeting criteria, then built an end-to-end prospecting system directly integrated into their sales workflow. Since Ho.Re.Ca venues are difficult to reach through traditional channels like LinkedIn, we created a geo-localized mapping system by city, venue type, and seasonal hiring demand, enriched with AI signals from active job posts and careers pages. This allowed highly personalized outreach mentioning the city and the role being hired, combining perfect timing, precision targeting, and the scalability of email to build a predictable acquisition channel.

In just one peak season, the system generated 500+ qualified Ho.Re.Ca appointments, creating a new scalable B2B acquisition channel without impacting the internal sales team’s operational focus. Beyond volume, the real result was a repeatable pipeline engine capable of matching venue demand, hiring seasonality and city-level expansion opportunities.